On the defensive and trying to wade off a Tea Party challenge, Senate Minority Leader Mitch McConnell, R-Ky., has hit the airwaves with ads 20 months before Election Day.
His campaign is dropping at least $21,000 to run its first ads of the 2014 campaign, in the Louisville TV market over the next week during the Today Show, the nightly news, Dancing with the Stars and Americas Funniest Home videos, new ad buys disclosed on Political Ad Sleuth show. The Associated Press quoted a McConnell's spokesman as saying the total ad buy will run into six figures. (Only ...
Continue readingOutside spenders’ return on investment
--Updated Dec. 18--
Outside groups spent more than $1.3 billion in independent expenditures to influence the outcome of the election, we now get to see just what all that money bought them -- or didn't. Turns out some of the smart money wasn't so smart after all when it came to making political bets. This year, the pro-business GOP Crossroads fundraising combine and the U.S. Chamber of Commerce weren't as good at picking winners as the labor movement, which appears to be one of the surprise winners of Election Day.
Continue readingWhy American Crossroads’ millions weren’t enough on Election Day
American Crossroads, the super PAC whose success in the 2010 elections heralded a new era in big money in politics, came nowhere clost to matching that performance in 2012. Of the 30 largest outside spending groups that backed more than one candidate in the general election, it had the second lowest return on investment in the races in which it intervened.
Despite having the second largest pool of money to play with among super PACs--it spent $104.7 million (only Restore Our Future, the organization backing Mitt Romney, spent more), in race after race it bet on the losing side, with the lone exception of former Sen. Bob Kerrey, who sought to reclaim a spot in the Senate he'd left in 2001.
Continue readingA look at online ads in the 2012 election
Super PACs, trade associations and other nonprofit groups that made campaign expenditures spent roughly $46.1 million on web ads. Though the Obama campaign considerably outspent Romney's campaign on web advertising, outside Republican outside spenders ponied up nearly five times more on online advertising than liberal outside groups, according to independent expenditure filings with the FEC.
Continue readingKarl Rove’s super PAC breaks $100 million in spending
American Crossroads, the super PAC run by Karl Rove, has spent more than $100 million.
Continue readingOutside spenders dump $210 million into last full week of the campaign
In the last full week before the election, outside spending groups have bombarded voters with a record $210 million in ads, direct mail, and other political expenditures, and, as in weeks past, the vast majority of the funds went to support Republican candidates.
Since Sept. 7 -- when the FEC began requiring all groups to disclose independent expenditures, regardless of the content -- the rate of outside spending has ballooned, reaching a new high this week. A Sunlight analysis of Federal Election Commission records shows that organizations dropped $132.6 million to back Republicans in the period between Oct. 26 and Nov. 1, while just $76.4 went to help Democrats. That compares to $26 million for the second week of September.
Continue readingCrossroads machine drops combined $78 million this month — so far
Blowing away the competition, the GOP-aligned independent groups American Crossroads and Crossroads GPS have now dropped a combined $78 million in October alone to influence the 2012 election.
That’s about double what the official Republican party committees have spent on independent expenditures so far this month.
Among outside givers, the conglomerate founded by longtime Republican strategists Ed Gillespie and Karl Rove, are in a class all their own. You would have to total the October spending of the next eight biggest spending GOP outside groups to surpass the Crossroads machine – from the pro-Romney Restore Our Future’s $31 million ...
Continue readingStealthy Wealthy: Who gave big in September?
It sounds like a scenario straight from central casting. A liberal Hollywood mogul and conservative Texas billionaire are among the exclusive 25-member million-dollar check writing club whose members forked over additional cash for super PACs in September, according to a recent Sunlight Foundation analysis.
Dreamworks CEO Jeffrey Katzenberg and Texas nuclear waste entrepreneur Harold Simmons are also among Sunlight's Stealthy Wealthy, our continuing series that looks at the giving habits of influential political donors. For the month of September, Katzenberg and Simmons were the only Stealthies who showed up as donating to super PACs -- but it's always possible ...
Continue readingAmerican Crossroads & Crossroads GPS spend $174 million; 70% from Anonymous Donors
The Crossroads network has spent approximately $174,285,625.40 on the 2012 election and almost three out of every four dollars (70.5%)... View Article
Continue readingSeptember outside spending breaks record
In September, outside spending crushed all past months on record, at over $200 million, according to Sunlight’s Follow the Unlimited Money tracker, and prior years' independent expenditure filings with the Center for Responsive Politics.
To put the September figure in perspective, the $207 million is more than double what was spent in August. It represents 38 percent of all of the $548 million in independent expenditures in the 2012 election and about two thirds of the total outside spending in the entire 2008 election, according to totals compiled by CRP. That year also featured a presidential race -- the last ...
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